Sales Intelligence
Buying signals turned into prioritized outreach — engage the right accounts while the window is open.
Revenue strategy for B2B & growth-stage companies
GTM strategy, AI workflows, and RevOps — plus a fractional product & engineering bench when the motion needs software.
Track record
Incremental revenue at Bitcoin Depot through a NASDAQ listing
Enterprise locations scaled via territory planning & partners
Monthly sales at Qwick in four months — $4M to $8M
Enterprise value as founder & CRO of FinTech ALTA
Services
Commercial judgment first. Systems and AI where they actually pay off.
Buying signals turned into prioritized outreach — engage the right accounts while the window is open.
Agents across Salesforce, Apollo, ZoomInfo, and Slack that cut busywork and free reps to sell.
ICP, messaging, and the motion connecting them — from first customers to repeatable demand.
Salesforce architecture, quoting, and dashboards teams actually use day to day.
Qualification, coverage, and board-ready forecasts — no guessing at quarter's end.
Product · Engineering · Cloud · AI Ops
Mature delivery without hiring a department — we define, build, deploy, and operate.
One team across APIs, web, and native mobile.
Verification ships with the work — not after it.
Fail-closed gates, controlled rollouts, runbooks.
Multi-AZ infrastructure designed for uptime.
AI-assisted context that compounds across people and sessions.
Cheapest adequate by default; reasoning-grade only when judgment matters.
Proven in production: 7 microservices · 3 web apps · native iOS + Android · 650+ tests & specs · AWS ops
Talk about a build
Selected work

AI quoting, workflows, and dashboards — quote turnaround from days to same-day; 30–40 hours/week returned.

ICP and vertical targeting for a crypto banking platform — $300K in early-stage pipeline potential.

Fastest-path GTM with AI-enabled tools that make demand generation repeatable.
Capabilities
From revenue strategy to production software — the full stack we bring to an engagement.
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About
Sarah Wessel · Principal, AI & Revenue Systems
Led global sales at Bitcoin Depot through hypergrowth and a NASDAQ listing. Doubled monthly sales as SVP at Qwick. Founded FinTech ALTA to $30M enterprise value.
Today: revenue systems and AI agents — with a trusted fractional build bench when software has to ship beside the strategy.
LinkedIn →Contact
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